10 watches to end the year
Santa isn’t the only one with a sackful of goodies! The final crop of new watches for 2021 is a sure way to end the year on a festive note.
Lifestyle
Second-hand mania
Philippe Dufour is setting salerooms alight; WatchBox has invested in De Bethune; Chrono24 has secured LVMH-backed funding; Watchfinder is presenting all the James Bond watches in its Paris showroom; Richard Mille has launched a certified network for its pre-owned watches… for watch fans, the moving and shaking is on the pre-owned market.
Time vanishes from the surface of the dial
From the first mechanical clocks with no dial to the Day&Night watch by Romain Jérôme that doesn't give the time, it seems timepieces have reached a point where they can fully express themselves without referring to that most fundamental matter, the flow of time.
Luxury brands team up with polo
For a long time an elite sport, the skill and thrill of polo is now attracting a wider audience. It is also becoming a coveted discipline for sponsors, who see it as a fabulous means of reaching a highly desirable clientele.
Perfectly polo
Hot on the hooves of a special model in honour of the St Tropez Polo Club comes the Big Bang Polo Club Gstaad, launched in August as a limited edition of 250. This black ceramic chronograph, which sports the Gstaad tournament logo on its dial, is already very much in demand.
The ephemeral art of luxury window displays
One of San Francisco's oldest watch and jewellery stores, Shreve & Co has mastered the art of visual merchandising.
Don't call us “fashion watches”
A fashion watch is not so-called because of its affiliation with a fashion house, and yet a fashion watch can have such an affiliation. Furthermore, a watch can be fashionable, even if it is not designated as fashion watch, as long as it hits a certain price point.
